PPP: OUGD502 // Life's a pitch // E-flyer

As part of our studio that we have set up, we had to create an e-flyer which was to be posted onto the level 5 notice board. This would be used to show everyone else in the year group what our studio is and who we are.

As a group we came up with the name JEMM which was derived from our middle name initials. To keep in with this theme we wanted the logo/ idea for the e flyer and studio to be based around gems.

Initial ideas:
- gifs
- animation video
- installation
- moving flyer

We were originally going to go down the route of a animation video / gif but we ran out of time to create this idea, so went with the installation instead.

For this we created a lot of small gems which were made from different coloured stock. This idea came from david and jack who started creating the gems for the animation.
Also this photo of them, initiated the idea of the installation:

We all liked the look and feel of the gems and the bright colours used within them.

For the installation we had alot of different ideas:

- hanging gems from the ceiling and hanging the name - JEMM in between these to create a 3D hanging installation.

- photograph the gems as above but overlay the logo on top in grayscale.

- make large scale gems and use them as a hat for each person within the group who would hold their initial to make the name JEMM in the photo

- have the name JEMM cut out 3D and all the cut out gems around it

We liked all the ideas and think that these will become some of the work we progress with throughout the module when we come to more specific tasks about who we are as a studio.

For the flyer we decided to go with the last idea:

- use 3D text of JEMM and surround it by the small cut out gems.

Work in progress: